User Experience Designer
Similar titles: Interaction Designer
UX design is the process of designing (digital or physical) products that are useful, easy to use, and delightful to interact with. It’s about enhancing the experience that people have while interacting with your product, and making sure they find value in what you’re providing.
-User Testing Blog, What is UX Design
The UX designer’s primary goal is to create the most memorable, pleasurable, and accessible interaction possible between a user and a website, application, or product.
This is achieved through studying and improving a product’s ease of use, utility, efficiency, and perceived value.
For example, a user’s experience can be effected by the placement of the input fields in a checkout form. It can be effected by the specific moment a new member is asked to sign-up for a new account during the onboarding process or how much personal information that sign-up form asks for initially.
These perfect moments are determined through observing the interaction between user and prototype during user testing.
HUMAN CENTERED DESIGN
A primary tenet of UX design is the application of Human-Centered Design (HCD) principles. HCD dictates that the end-user is the ultimate priority of a product and that only by focusing on the end-user can the best possible product be made.
HCD studies a product’s target user, defines what their problem is (ex. Children and young adolescents are not consuming enough fruits and vegetables) and proposes a solution (ex. A gamified mobile application that motivates users to get 4-5 servings of fruits and vegetables a day).
UX DESIGN DELIVERABLES:
User Stories and Storyboards, User Personas, User Surveys, Concept Maps, System/Site Maps, User Flow, Wireframes, Prototypes, Analytics Data
NEED TO KNOW:
Skills & Software